In 2005, following a multi-year R&D project, Euramax was the first coil coater worldwide to launch a series of transparent clearcoats on speciality aluminium substrate. From the outset, the natural beauty of the aluminium was the focal point of the development. 

Initially centred around a grid of four colours – Bright, Anodised, Champagne and Titanium – and two substrates – Transparent Lacquering and Brushed – AluNatur quickly evolved into something bigger. Over the years, many projects in new colours followed, leading us to expand AluNatur into what it is today: a true icon in transparent coil coating.

As with every icon, becoming one is not easy. Transparent coil coatings are among the most difficult finishes on the market. We have encountered many challenges and learned how to overcome them. With a track record spanning millions of square metres over the past two decades, we are now most confident in offering you a best-in-class transparent finish.